The above advertisement (for Antonio Federici Gelato Italiano) is currently under investigation by the UK Advertising Standards Authority for blasphemy. As Ad Freak put it: "A good rule of thumb when you're trying to figure out if your ice-cream ad is blasphemous: If it could be mistaken for the cover of a fetishistic, nun-themed adult movie, you've crossed a line."
Personally, I find the ad more confusing than shocking; are they implying that eating gelato a "gateway sin," leading otherwise chaste religious authorities to start madly breaking their vows? Or that if you're going to sin anyway, you might as well pack a few extra calories in afterwards?
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1 comment:
Judging by the look on the Nun's face, the message is more along the lines of, "No, thanks, my night's pretty filled with eating this whole ice-cream all by myself."
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